The EU Direcitve and Its Impact on Global Patient Recruitment

Regulatory Attitudes Towards Patient Communications

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European Union (EU) countries, sponsors of clinical research, global trial managers, investigators, and clinical research associates that adopt more proactive patient recruitment tools and techniques are now poised to attain a distinct competitive advantage as EU Clinical Trials Directive 2001/20/EC begins exerting its influence. Released in 2005, BBK charts the convergence of legislative, regulatory, and market forces that restructured the healthcare marketplace which led to, and continues to influence, changes in European attitudes and guidelines for patient recruitment initiatives.