From efforts to improve DEI to the expansion of tech-engagement platforms and enrollment ecosystems, 2023 was a dynamic ...
January 16, 2024
To illustrate the impact of BBK Worldwide's recruitment and engagement solutions, we've created a story based on a ...
December 21, 2023
With the end of the year fast approaching, there's still time to achieve those critical clinical trial milestones.
October 4, 2023
As we head into Fall, we're sharing five core solutions that are guaranteed to drive success for any patient ...
September 7, 2023
Machine learning, deep learning and algorithms holds potential to reduce time and costs of studies Artificial ...
August 16, 2023
As BBK celebrates forty years strong, Joan F. Bachenheimer and Bonnie A. Brescia sit down with The Conference Forum to ...
August 10, 2023
BBK Worldwide (BBK), a Publicis Health company and global leader in patient recruitment and engagement, today announced ...
August 1, 2023
Temperatures are soaring and the beach is calling. It’s time to kick back, relax and enjoy a good summer read. Here are ...
July 19, 2023
BBK Worldwide is one of the Top 10 Clinical Trial Management Solution Providers of 2023 according to Medhealth Outlook. ...
May 12, 2023
Bonnie A. Brescia joins other industry thought leaders to share opinions on today’s clinical trial advertising in this ...
May 2, 2023
Organizations conducting clinical trials have long relied upon the data gathered by third-party cookies to identify ...
April 20, 2023
The Food and Drug Administration (FDA) will soon require clinical trial sponsors to submit a plan for improving ...
April 5, 2023
Bonnie A. Brescia, BBK founder and chief development officer, shares her perspective in the Patients as Partners in ...
March 21, 2023
The EU Clinical Trials Regulation (CTR) replaces the Clinical Trials Directive 2001 / 20 / EC and looks to ensure a ...
January 31, 2023
BBK is a finalist for the 2022 Pharmaceutical Executive APEX Awards — the only healthcare marketing awards judged ...
September 7, 2022
Publicis Health, the health and wellness vertical of Publicis Groupe, today announced the acquisition of BBK Worldwide ...
January 18, 2022
The deal gives Publicis Health access to BBK’s TrialCentralNet patient recruitment management platform.
January 18, 2022
Publicis Health snaps up R&D marketing group tracking real-world clinical trials — and patient sentiment.
January 18, 2022
Ever since legendary management consultant Peter Drucker famously declared that “culture eats strategy for breakfast,” ...
July 19, 2021
New survey results and insights help clinical trial sponsors improve diversity and inclusion, enroll faster, and keep ...
February 15, 2021
A new clinical trial construct leverages patient-centric solutions in response to today’s empowered healthcare ...
May 25, 2020
BBK Worldwide is marking the evolution of the patient experience with the introduction of a new construct called ...
May 18, 2020
Aaron Fleishman and Sarah Mandracchia introduce a new model for clinical trial enrollment success.
May 30, 2018